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Primo Smoothie Featured on

Posted by casey weaver on
Primo Smoothie Featured on

We are excited that the good folks over at reached out and wanted to feature Primo Smoothie on their website.  Their site offers a collection of smoothie recipes - everything from the completely mundane and "plain vanilla" (sorry for the terrible pun), to the extravagant and even absurd...which is great!

Though every smoothie recipe may not be for you, it's certainly a great place to go for inspiration and new ideas - plus you can add a serving of Primo to just about any recipe they have to get additional nutrients and protein. 

For each one of their recipes, they assign it a nutritional score based on a proprietary algorithm, which they give some insight into the workings of, but do not fully breakdown.  We like this idea as it provides a "guideline" for the nutritional density of a given recipe, but is certainly not the end all be all.  As with all things machine or algorithmically generated, relying on them without ANY human thought is usually a bad idea.  

For example, they docked our recipe score for having elevated levels of Vitamin E and iron...yet our product is specifically designed to have elevated levels of these (and other) nutrients as it is a product to support active lifestyles and athletes.  Vitamin E is a powerful antioxidant, and oxidation is the result of exercise and training, particularly aerobic exercise.  The levels of vitamin E in Primo are there to help reduce the oxidative stress caused during exercise.

Similar situation with iron.  Iron deficiency in athletes, particularly endurance athletes is VERY common.  Low levels of iron in the blood can be performance limiting, and can cause all kinds of other issues for the body.  Iron is essential for efficiently delivering oxygen to working during exercise.  Hence the slightly higher levels of iron in Primo.  

This is all just to say, before relying strictly on a number, look into that number and how and why it was generated (this is true in all walks of life these days folks, not just smoothies!).

Regardless, by their standard Primo still scored very high (though we think it should be higher for the above stated reasons).  If you'd like to try the protein smoothie recipe consisting of blueberries, spirulina, banana, flax, chia, and hemp seeds...go check it out!


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